Pintowah Art Cake Tourist Factory Introduction
【Evaluation Validity Period: 2023/11/14~2026/11/13】In a bustling cake shop, customers were coming and going. Among them, a charming little girl suddenly stood in front of a cake display, her eyes sparkling with excitement. Torn between her desires, the girl could not resist the allure of the cake and couldn't help but reach into the freezer and take a bite. Although her mother chided her to stop, seeing the girl's satisfied expression, she silently purchased the large cake and handed it to the girl, whose face was filled with a beaming smile. This memorable scene left a lasting impression on the CEO and his daughter, and during their casual conversations, it was recalled once again, leading to the creation of the brand "Pitiwa - Baby," derived from the term "beautiful baby." It symbolizes the affection parents have for their children and conveys the historical mission of industry inheritance. The idea for establishing the Pitiwa Art Cake Tourism Factory is a notion that has continuously evolved since the CEO began teaching and studied at a recreational research institute. Mr. Hong and the second generation believe that the growing emphasis on parent-child relationships and the demand for leisure and entertainment have led the tourism industry to trend towards educational and enjoyable experiences as well as deep tourism. Furthermore, the focus on food safety has prompted people to want to understand the production process better. Thus, Pitiwa aims to allow every visitor to truly feel the brand's dedication through an open production process and unreserved teaching methods. At the same time, under self-imposed social responsibilities and obligations, the company hopes to provide more job opportunities for the local community.
Cultural and Creative Industry Park - Brand Story Area