Lion Travel Creativity Factory Introduction
Lion Stationery was founded in 1956 and has stood in Taiwan for nearly 70 years, accompanying the growth of the Taiwanese people. It has played a leading role in the stationery and art supplies sector, diligently cultivating both domestic and international markets under the management philosophy of "diligence and frugality." The company is committed to promoting cultural and artistic development and enhancing the aesthetic quality of life for the public. It primarily produces office stationery such as highlighters and whiteboard markers, as well as children's art supplies like crayons, colored pens, and watercolors, continuously innovating in the domestic and international stationery and art supply markets. In 2006, it launched the "Cream Lion" brand to rejuvenate its image and bridge closer ties with the public, also diversifying into the licensing market beyond its original field. Albert Einstein once said, "Imagination is more important than knowledge," because "logic will get you from A to B, while imagination will take you everywhere." Lion Stationery aspires to ignite everyone's imagination in this domain, triggering artistic learning and creativity, and encouraging a heartfelt appreciation of the aesthetics that naturally exist in life. As of 2020, Lion Stationery established the "Imagination Factory," opening its doors to transition from the stationery industry to the cultural and creative services sector. Continuing the promotion of art education and embodying the brand spirit of "Imagination is your superpower," it combines creative play spaces, allowing everyone to use their superpowers to foster artistic learning. Here, knowledge, creativity, play, and various experiences come together, providing collective opportunities for learning about aesthetics in life and the transmission of knowledge. Lion Stationery hopes to accompany both adults and children through the next 70 years. (Source: Ministry of Economic Affairs - Tourism Factory Website)
