Weiguali Trading Co. Introduction
The owner originally worked in the chemical industry, but during a visit from classmates in another county, he heard a remark: "Yunlin is too boring; there are no unique products." This inspired him to shift from the chemical field to the ice production business and establish Weiguoli Business. The initial motivation for starting the business was very simple: to utilize every plot of land in Yunlin to produce abundant agricultural products, transforming them into refreshing ice treats. This not only addresses the issue of surplus fruits and unmarketable products but also converts them into delicious popsicles, reducing waste. Weiguoli Business turns popsicles into local guides, leading consumers to explore the unique agricultural specialties of each township and conveying the hard work behind the ingredients. With creativity, they incorporate local flavors into their popsicles, connecting every corner of Yunlin and creating a unique memory belonging to this land. (Photo source: Weiguoli Business, authorized)
