Hsiang Liou Vitality Pig Brand Culture Museum Introduction
Xiangli Food Company was established in 1984. Mr. Chang Jingguo, the chairman, was originally a pork vendor in a traditional market. Due to his strong emphasis on pork quality and hygiene, Xiangli has transformed into a professional factory for fresh pork, prepared, and processed meat products under high technology and corporate management. To promote public awareness of quality healthy meat choices, Xiangli was approved by the Ministry of Economic Affairs in 2004 as a "Tourism Factory." It opened its production process for educational visits in an entertaining way, leading to the establishment of the Vitality Pig Brand Cultural Hall. In addition to presenting diverse knowledge about pigs, visitors can also purchase related products in the exhibition area after the tour.