Red Yeast Rice Sorghum Sausage - Ju Jia Food Co., Ltd. (Top 10 Souvenirs of 2008)

Taipei Foods


Known for its nickname as the "vascular scavenger," the health food "red yeast rice" has health benefits such as lowering blood lipids and cholesterol levels. Recently, it has been widely used in various foods. In the hometown of Taiwanese red yeast rice, Shulin District, efforts have been made in recent years to preserve and promote the local red yeast rice culture. Among them, Ju Chia Foods in Shulin has created a variety of meat products using red yeast rice as an ingredient. By cleverly utilizing ancestral wisdom, they have incorporated the flavor-enhancing characteristics of red yeast rice into traditional sorghum sausage. This not only earned the sausage a spot among the top ten souvenirs in New Taipei City, but it has also left a lasting impression on mainland Chinese customers, who then sought to procure it across the sea. Ju Chia Foods, with a history of half a century, originally started as a traditional jerky shop in Shulin District. Boss Li, utilizing professional food expertise and creativity, has enhanced the flavor of red yeast rice sorghum sausage by selecting high-quality, fresh pig leg meat, removing membranes, and cutting tendons. They use a proprietary recipe and golden ratio to enhance flavor. The color from red yeast rice replaces traditional sausage coloring agents, aligning with health concepts. This results in a sausage that is less greasy than traditional versions while also tasting better.

Address:59-7, Qionglin Road, Xinzhuang District, Shulin City, New Taipei City 238, Taiwan

Red Yeast Rice Sorghum Sausage - Ju Jia Food Co., Ltd. (Top 10 Souvenirs of 2008) Introduction

Known for its nickname as the "vascular scavenger," the health food "red yeast rice" has health benefits such as lowering blood lipids and cholesterol levels. Recently, it has been widely used in various foods. In the hometown of Taiwanese red yeast rice, Shulin District, efforts have been made in recent years to preserve and promote the local red yeast rice culture. Among them, Ju Chia Foods in Shulin has created a variety of meat products using red yeast rice as an ingredient. By cleverly utilizing ancestral wisdom, they have incorporated the flavor-enhancing characteristics of red yeast rice into traditional sorghum sausage. This not only earned the sausage a spot among the top ten souvenirs in New Taipei City, but it has also left a lasting impression on mainland Chinese customers, who then sought to procure it across the sea. Ju Chia Foods, with a history of half a century, originally started as a traditional jerky shop in Shulin District. Boss Li, utilizing professional food expertise and creativity, has enhanced the flavor of red yeast rice sorghum sausage by selecting high-quality, fresh pig leg meat, removing membranes, and cutting tendons. They use a proprietary recipe and golden ratio to enhance flavor. The color from red yeast rice replaces traditional sausage coloring agents, aligning with health concepts. This results in a sausage that is less greasy than traditional versions while also tasting better.

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