Yuan Zu Industrial Co., Ltd. - Taichung Fuxing Store Introduction
"Healthy, delicious, and with a story" has always been Yuanzhu's commitment to its products. Since the establishment of Yuanzhu's first store in Wanhua in 1981, the innovative preparation of mochi in front of customers sparked a trend that continues to this day across Taiwan and Mainland China, receiving widespread recognition from consumers. Yuanzhu not only inherits the twenty-four solar terms of Chinese culture but has also successively launched products such as mung bean cake, Wanglai pineapple pastry, dorayaki, red date cake, and sesame cake. Additionally, there are festive gift boxes for the Lunar New Year rice cake, Dragon Boat Festival rice dumplings, Mid-Autumn snow cakes, and room temperature customizable gift boxes, enhancing connections among people with gifts for every occasion. Our most interesting customer description might be: "Those who buy don’t eat, and those who eat don’t buy." When mentioning Yuanzhu, images of "snow cakes and mochi" often come to mind. Over the years, we have adhered to the concept of health without preservatives, diligently managing our brand to enhance the customer experience.
