Daluge New Era Introduction
The New Era Shopping Center has officially been taken over by Dare Corporation and renamed "Dare New Era" starting July 1st. Dare New Era positions itself as a proposer of "sports and leisure, lifestyle," emphasizing "sports entertainment, family leisure, lifestyle proposals, and gourmet shopping," while also introducing exclusive international differentiated creative themes, becoming a new landmark for international shopping centers in Taichung! The totem of "Dare New Era" is inspired by the spirit of "infinity," containing meanings of "celebration" and "gifts"; the elegantly dancing ribbon shape adds a lightness and an urban feel. The bright lavender and silver colors showcase the "youth, vitality, and fashion" of Dare New Era, appropriately expressing a "comfortable," "relaxed," and "joyful" atmosphere, conveying the image of a "new realm of enjoyable strolling" that appeals to young people and families. As a proposer of "sports and leisure" and lifestyle, it becomes a new landmark for international shopping centers in Taichung. The New Era Shopping Center is one of the large shopping centers in Taichung City, originally managed by the Dexian Company as "Taichung Dexian Shopping Center," and was renamed "MODE Mall New Era Shopping Center" in March 2010. The building has 6 basement levels and 11 above-ground floors, with a shopping area of approximately 36,000 ping and annual sales exceeding 3 billion NTD. The shopping center has been taken over by Dare Corporation, now named "Dare New Era." Dare New Era positions itself as a proposer of "sports and leisure, lifestyle," emphasizing "sports entertainment, family leisure, lifestyle proposals, and gourmet shopping," while also introducing exclusive international differentiated creative themes, becoming a new landmark for international shopping centers in Taichung!
